The advancement of Technology has seen a surge of potential customers on the internet. Your Company missing out on the internet is a disadvantage to you as the likelihood of being discovered is minimal. It is crucial to have a plan for your business, specifically designed for reaching the online market. Having a strategic digital marketing plan is the single strongest tool you can use to elevate your business online.
Today, consumers make their choices to purchase an item online based on the value they ought to get. Purchasing on the web has proved convenient for many. Your website is the GO-TO Venue for many of the online browsers who are potential customers.People visiting your website will learn here about your company and the services that you offer.
Important Aspects of Your Website
- Layout
- Photos/ Video
- Responsiveness and optimization
- Site speed
- Ease navigation
- UI and UX
Content Marketing
The aim of Content Writing is to attract and engage potential customers through offering value that will generate leads, site traffic and brand awareness. Content includes blog posts, graphics, newsletters, reviews and testimonials
SEO (Search Engine Optimization)
Onsite SEO
- Titles
- Meta Tags and Descriptions
- Internal Links
- Customized targetted Permalink/ URL
- Keywords
- Body Tags
Offsite SEO
- Content Sharing
- Guest Posting
- Outreach
- Business listings
- Forums and Posting sites
- Social Media Strategy